Wednesday, February 16, 2011

Ad-Watching, Nigeria Style

If you live in Nigeria, are female and have not gotten funny looks upon going to a bar and ordering something even slightly alcoholic, you haven't lived.

Accordingly, Nigerian ads for beer are blatantly male, with blatantly male slogans like "Ultimate Man" (Gulder) or "For the Real Man" (Legend Extra Stout). But this Star Commercial, taking you on a journey through Nigeria with Sir Victor Uwaifo's "Joromi" playing in the background, is a beauty.

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  3. Thanks for the post. It's like five years of not being in Nigeria has finally made me out-dated for this to be news to me. The change is amazing. Great blog!



    --
    call Nigeria

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